Every business needs a blog. But not every business has the time it takes to make that blog a success. Researching, writing and uploading blog posts takes time that many business owners and employees simply don’t have.
Blogging is just one more thing that never quite reaches the top of a long to-do list. But it should.
Why blogging matters
The stats are conclusive. If you regularly post high-quality, relevant blogs, you’ll gain exposure and leads.
According to the internet marketing experts at Hubspot, businesses that blog 16 times a month get 4.5 times more leads than those that blog 4 times a month.
And once your blogs are out there, people will use them. 47% of consumers read 4 or 5 pieces of content before making the decision to buy (Hubspot). 94% of people share blogs posts if they think they’ll be useful to their friends (nymarketing.com).
Our business blogging service
There’s money in blogging…if you can find the time to dedicate to it.
But what if you can’t?
We can take your blog completely off your hands, taking ownership of as much of the writing, planning, and research as you want us to, whether that’s an occasional post or an all-in monthly package.
We can work with you to create a blogging strategy (whether or not you also want us to write your blogs).
We’ll tailor this to your business and your needs, depending on what research and planning you’ve already done, who else you're working with on your SEO and content marketing, and what you want to achieve.
Your strategy can include:
· Defining your audience.
· Defining your objectives.
· Keyword research.
· Competitor analysis.
· Content planning.